![]() He says this routine speeds up his training recovery time, helps him think clearer and improves his alertness and mood. Johnson, 50, who runs a management consulting firm, uses the hot pool, steam room and sauna, and then cold plunges for 45 seconds to a minute. Now cold plunging is part of their wellness regimen. PHOTO: RAYON RICHARDS FOR THE WALL STREET JOURNAL Johnson cold plunge in their building’s wellness area. “We decided to give it a try,” Johnson says. Johnson and Santangelo quivered at the idea of cold plunging until they started seeing other people dipping and discussing the health benefits. The couple moved into the apartment in May 2021. Facilities include a spa with a tranquility garden, 75-foot saltwater swimming pool, hot tub, sauna, steam room and hammam with a cold plunge set between 55 and 58 degrees Fahrenheit. Johnson and Cristian Santangelo bought a $2.2 million two-bedroom, 1,123-square-foot apartment in New York’s One Manhattan Square, an 80-story building located on the Lower East Side. In addition to 188 residential units starting at $4.1 million, the Lake Austin property on 145 acres will have 76,000 square feet of indoor wellness and sports facilities, including a 12,000-square-foot orangery, 82-foot swimming pool, sauna, steam room and, of course, cold and hot thermal baths.Īmenities covering 100,000 square feet is a key reason that Onyx W.D. ![]() PHOTO: AMY MIKLER FOR THE WALL STREET JOURNAL PHOTO: AMY MIKLER FOR THE WALL STREET JOURNAL They turned a downstairs room into a spare bedroom and family room. PHOTO: AMY MIKLER FOR THE WALL STREET JOURNAL The couple in their house’s kitchen and main living room. Stephen Garten and Katie Snyder’s Austin home. “Ice bathing seems like a trend, but people have been doing this for thousands of years,” says Jonathan Coon, co-founder of Austin Capital Partners, which is the developer of Four Seasons Private Residences Lake Austin, 20 minutes from downtown Austin, slated to open in 2026. People who swear by it say they have experienced wide-ranging health benefits, like reduced anxiety, alleviated joint and muscle pain and boosted energy and focus.īut while many people are experimenting with do-it-yourself methods-like taking cold showers or filling kiddie pools, horse troughs and unplugged chest freezers with cold water or ice-some enthusiasts have levelled-up their at-home cold plunging setups with sophisticated receptacles priced at tens of thousands of dollars and up.ĭevelopers, meanwhile, are adding cold plunges to amenity-rich luxury complexes like 53 West 53 in New York and Cipriani Residences Miami, betting that cold immersion is here to stay. Water temperature below 59 degrees Fahrenheit is generally considered cold immersion. The practice goes by many terms, like cold plunging, ice bathing and cold-immersion therapy. Previously the domain of athletes, bathing in cold water or ice has become a mainstream wellness trend across the U.S. He says it has brought him health benefits including stress management. “Cold plunging has made a profound difference in my life,” Garten says. Blue Cube, based in Redmond, Ore., makes cold plunge units that cost between around $18,000 and $29,000. It’s an experience that Garten typically tolerates for less than two minutes at a time, once or twice a day. “It’s like being in a river,” he says of the flow rate produced by this particular vessel, a Blue Cube cold plunge. He’s talking about lowering himself into a 66-inch-long and 24-inch-wide stainless steel tub clad in customised zebrawood and submerging himself up to his neck in water that he sets at 39 degrees Fahrenheit, with water circulating at 1,400 gallons a minute. “It’s brutal,” says Garten, 37, the founder and CEO of social impact company Charity Charge. Most mornings after Stephen Garten wakes up at his home in Austin, Texas, he goes into his backyard and starts pacing, preparing himself for what’s next.
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